e-Commerce Digital Experimentation / CRO Specialist
Job Description
The JDE Direct-to-Consumer E-commerce department is a startup within the larger JDE corporate. We are a young and eager team of digital experts responsible for developing the global e-commerce activities and online experience for JDE and work in close alignment with local markets and other global departments. We are responsible for optimizing the e-commerce webshops for our 2 main E-commerce brands L’OR and Tassimo (16 localized webshops in total).
The CRO team uses UX research and experimentation to find ways to improve our user experience and our E-commerce results.
The team’s current mission is threefold; we want to increase the number of experiments we run, streamline the process of analysis and validation and work with the product teams to increase the percentage of business decisions based on validated insights.
As our new Digital Experimentation / CRO Specialist we need your help to make this happen!
You will own the experimentation pipeline and - together with specialists - collect user insights to deliver back into the business to influence the chosen strategy.
These will be your core activities:
● Create hypotheses for improvement based on user insights that our team gathers;
● Prioritize these ideas;
● Create complete experiment briefings for our UX designers and developers;
● Manage and prioritize our experimentation pipeline;
● Perform pre/post experiment data analysis to identify bottlenecks and gather learnings from the experiments;
● Relay insights and actionable business intelligence to the product teams to inform business decisions;
● Deliver required changes to development for implementation;
● Keep stakeholders informed throughout the experimentation process;
● Serve as a go to person for quantitative user insights / analytics;
● Help foster a data driven experimentation culture.
We focus on career development and promotion - people are at the core of everything we do. If you are looking for a career and not just a job, you’re in the right place! This is what we offer you:
● The chance to be part of a rapidly growing corporate startup;
● An informal working environment with fun team activities;
● Opportunity to partially work remotely and manage your own hours;
● A knowledgeable, high-achieving, young team and a caring management;
● A modern enterprise tech stack: Adobe Commerce, BlueConic, Hotjar, GetFeedback, Google Analytics, Tag Manager, Optimize & Data Studio;
● A salary tailored to your qualities and experience and great opportunities for career progression.
In your role you’ll be supported by an experienced CRO specialist, Frontend developer, UX researcher, UX designer, Data specialist and our R&D Consumer Science team. Your main stakeholders will be the product teams for the L'OR and Tassimo brands.
Qualifications
We hire smart people like you for your potential. Our biggest expectation is that you’ll stay curious. Keep learning. Take on responsibility. In return, we’ll back you to develop into an even more awesome version of yourself.
This is what you bring to the table:
● At least 2-3 years experience in CRO or closely related fields (experiment design, execution and analysis/reporting for stakeholders, measuring and analysing KPIs, providing actionable business intelligence);
● Good communication skills and ability to manage multiple stakeholders;
● Highly motivated and deeply curious about (guiding) customer behavior;
● Positive attitude and strong work ethic;
● You are technical and analytical, but also creative;
● You have excellent verbal and written communication skills in English.
Stretch goals: You score bonus points if you have any of the below, but don’t worry if you have none, we have ways to level-up your skills!
● Working experience with our tech stack (see above);
● Experience with programming experiments (HTML, CSS and JavaScript);
● Experience with personalization and segmentation;
● A minidegree from CXL.com.
Your application at JDE
If you are interested in this career opportunity at JDE, hit the “I’m interested” button and upload your application. After receiving your application we will do our utmost to give you quick feedback. Part of the recruitment procedure at JDE will be an online assessment, followed by interviews. A pre-employment check can be part of the recruitment process.
Additional Information
JDE is a subsidiary of JDE Peet’s, the world's leading pure-play coffee and tea company, headquartered in The Netherlands. For more than 265 years, JDE has been inspired by the belief that it’s amazing what can happen over a cup of coffee. Today, JDE unleashes the possibilities of coffee and tea in more than 100 countries, through a portfolio of over 50 brands including L’OR, Jacobs, Senseo, Tassimo, Douwe Egberts, OldTown, Super, Pickwick and Moccona.
What’s it like to work at JDE?
We are proud of our passionate, driven associates that challenge the status quo and pursue mastery in everything they do. Our goal is simple and ambitious – JDE: A coffee & tea for every cup.
At JDE, we're Made to Stand Out. Every day we are progressive in outlook, ambitious in nature, resourceful in action and decisive in approach, bringing coffee and tea moments to everyone around the world.